Yes because if I’m an investor I see an uptick in engagement and don’t ask a single question about it. I invest blindly based solely on numbers not on news articles blatantly posting issues with the CEO. I DEFINITELY want to invest in a company that. A.) Has a CEO who is mired in controversy B.) Has communities dedicated to taking engagement away. C.) Has an uptick in use once a year for this event, which is undermining the companies ability for engagement longterm.