reliable and familiar that won’t break the bank.
This is why car companies are not going to offer EVs that people actually want without government intervention. I remember GM leasing EVs back in the '90s to some acclaim. But they didn’t let anyone buy out their leases and they discontinued production by the end of the decade because most of their money came from service. And a bare-bones electric car has very few service requirements.
Manufacturers need the bullshit features because they need something important and breakable for consumers to come back with. Even if it’s just planned obsolescence driving another purchase, like it sounds like the article’s author is heading towards.
It’s blatant price-gouging. Any stock in the store has already been sold to them at an agreed price. They can set a number and make their set margin.
Updating prices after each delivery might make sense (if their procurement department is absolute dogshit at negotiating contracts), but updating prices throughout the day is just someone trying to see how hard they can push their margins to drain every cent out of their customers.